The most humbling thing a founder can do
Feb 14, 2024
This tweet x 1000 ….
What’s at the root of this problem?
The mediocre ones don’t know the product so they can’t carry a conversation with the customer without SE cover. They lack self-awareness, so they try to “add value” by saying something vacuous.
The buyer sees straight through them.
Your consistently best reps are gonna be the ones who know your product the best.
Invest there
